In It Together Concept

On Thursday at running I was talking to one of the organisers for In It Together about advertising their new course. They have posters already (outsourced) and these are brilliant but have quite a lot of information and don't seem to be catching the attention of the women they need for the course, especially on a paid Facebook post.

I started thinking about a visual that could be used to catch attention, and as it is coming up to summer everyone wants to be beach body ready. Here are 3 versions of one concept I quickly put together to pitch my idea:

IIT Pop art 3

IIT Pop art 2

IIT Pop art

I used a pop art style as it is bright and catches attention.

I have sent it across to them to see what they think. They didn't ask me to do this so may not even need it, however, it could be useful and start off something new with them.

Thanks for reading!

Katie Xx